Counterpoint Release Global SmartWatch Shipment Revenue Share% In H1 2020 VS H1 2019 Senior Analyst Sujeong Lim on the development of smart watch market, "The impact of COVID-19 epidemic, the first half of 2020 Dow, but the smart watch market is still safe. With the increasing health awareness of consumers, the market's demand for wearable equipment continues to grow, and the smart watch shipments are close to 42 million in the first half of 2020. Although India (year-on-year growth 57%), Europe (9% year-on-year) and the United States (5% year-on-year) are the most serious regions of COVID-19 epidemic impact, but smart watch shipments have maintained steadily and offset the decline in other markets. "
Figure 1: Global smart watch manufacturer's revenue (H1 2020 VS H1 2019)
Lim added, "Apple continues to lead the smart watch market in shipments and revenue. Because Apple Watch S5 is eye-catching, Apple smart watch revenue creates a historic high, accounting for more than half of the market share. In the first half of 2020, Apple Watch Global delivery is 22%, of which Europe and North America are the fastest growing market. "
NEIL SHAH, Vice President, NEIL SHAH, commented on the market competition, "In the first half of 2020, Huawei smart watch shipments increased by 57% year-on-year, jumped to the world second. This is mainly because the market is strongly growing, especially It is a Watch GT2 Series in China and the Asian market performance in China and the shipments increased by 90%. Jiaming is the second brand of global revenue, continuing to lead the sports enthusiast and professional athlete market. The market demand for Forerunner and the Fenix series increased year-on-year. 31 % Is one of the broadest smart watch combinations in the market. Europe and North America are still the main market. "
SHAH commented on a rapidly growing smart watch brand, "In the first half of 2020, Amazfit (51% year-on-year) and millet (year-on-year increase) increased well, product portfolio continued to expand, the business scope was expanded. China, Other parts of India and Asia are still major growth motivation. Samsung's performance is not satisfactory, but the Galaxy Watch 3 launched in the second half of the year may pull market demand. In the first half of 2020, Fitbit, TiCwatch and Suunto faced from The fierce competition of Jiaming and Apple is expected to increase the market demand in the holiday shopping season. "
Research Director Jeff FieldHack commented on other development trends of smart watches, "Google WearOS continues to occupy 10% of the smart watch market, second only to Apple Watchos. Huawei Lite OS and Amazfit Amazfit OS is also growing rapidly. In addition, The smart watch of the honeycomb function is increasingly popular, accounting for more than 1/4 of the shipped smart watch, which will benefit Qualcomm and other companies. Now, nearly 60% of smart watches have heart rate monitoring, fall detection and SPO2 function. It is expected to be widely popular in the future. Nearly 2/3 global smart watches adopt square, as this helps to better install the sensor and provide larger battery space. Battery life and handling capacity significantly improved tracking The overall health of users, continuously monitor heart rate, sleep, etc., without frequent charging. The development of solar charging technology also helps manufacturers focus on improving monitoring. We expect market priorities still fitness and health applications. "
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